marketing technology solutions for FMCG INDUSTRY

Fast moving consumer goods industry is an important contributor to the country’s GDP growth. 3D Animation technology influences the FMCG sector at a great magnitude and benefits the marketers to showcase the product to their customers. Augmented reality and Virtual reality with prompting content helps to keep the consumer engaged and enhance their shopping experience. At EFFE, a marketing and communication company, our brand-specific ad film promotes their products and creates a higher chance of winning the customers. At EFFE, we incorporate a unique and emotive storytelling approach for our branding strategies, making the audiences embrace a complete branding experience. Our in-house creative studio and technical designers deliver core concepts across industries. We develop web and mobile applications, AR and VR Applications, 360 Virtual tours for products, manufacturing companies, and start-ups.

business solution offered

PRISTINO PURE

Requirement:
To run a PAN India campaign using product animated videos and lead capture web page.

Solution:
We promote their septic tank cleaning product with the help of an animated sales video and responsive SEO-friendly website to boost their sales. Our creative designs enabled us to run the campaign on social media such as Facebook, Instagram and Google ads.

Result:
Increased sales conversion and enhanced brand recognition.

HEWLETT-PACKARD DEVELOPMENT COMPANY

Requirement:
To create a 3D product animation video to promote their product across INDIA.

Solution:
We utilized the site details and created the 3D elements required for the video. Our virtual demonstration video eliminates customer doubts.

Result:
Our well-designed marketing and promotional strategies helped to increase their business profits.

INTEX TECHNOLOGIES

Requirement:
To create a product animation video for online promotion.

Solution:
Our VFX team created a video script to illustrate the product specification while using the computer graphics sequence, Dynamics and particle animation to create remarkable product revelation.

Result:
Improved the effectiveness of marketing communication and grabbed customer attention.

SUMANGALY AYURVEDIC BEAUTY MANTHRA

Requirement:
To create an ad film for the product promotion of a face massage cream.

Solution:
We created video concepts with various product visualization techniques and endorsed a famous model for a better story-telling experience.

Result:
Created positive effects on sales and generated progressive responses from customers.

COLORNEAR NATURALS

Requirement:
To promote the new product launch with concept ad-films.

Solution:
We created brand-specific ad-film to promote their product among the e-commerce websites. We strategized an efficient ad film to target females and to drive trust towards the product.

Result:
Improved brand reputation to reach a wider audience.

CHONDRIA

Requirement:
To promote product-Orthopedic supplements to pharmaceutical outlets across Tamilnadu.

Solution:
We strategized the entire marketing campaign for both consumers and channel partners. We created brand-specific ad films and promoted them on both traditional and digital platforms.

Result:
Product sales have increased in TN Pharma outlets and on e-commerce sites.

HINDUSTAN UNILEVER LIMITED

Requirement:
To create visual effects for multiple ad films.

Solution:
We created the computer graphics sequences and other visual effects for multiple ad films for our client. We provided a powerful story-telling experience with special effects that elevated the business brands.

Result:
Increased sales percentage and customer retention as a result of improved brand propagation.

ENRICA ENTERPRISES PVT LTD

Requirement:
To create a 3D product visualization for their website.

Solution:
We created the 3D model for the product promotion. We integrated the 3d model and developed 3D product visualization. We utilized the 3D element to create creative branding designs.

Result:
Improved brand authentication and hiked traffic to their website.

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